EuroSoft® Towel Collection

EuroSoft® Towels are one of our best-selling products, but they aren’t your ordinary bath towel. It all starts with quality. We only select the finest long-staple, ring-spun combed cotton. This process removes up to 18% of low-quality, waste cotton and leaves only the finest fibers. This process takes longer and costs more, but one touch and we think you’ll agree—the results speak for themselves. The supreme cotton quality of EuroSoft® results in a velvety soft hand that can’t be matched by other open-end cotton towels.

In addition to ultimate softness, EuroSoft® also boasts superior strength and durability. While your guests only ever feel the 100% Cotton loops of the towel, hidden beneath these loops is a core reinforced with polyester fibers to give hidden strength. In fact, EuroSoft® has up to 35% more tensile strength than other generic bath towels.

The durability doesn’t stop there. De minimis polyester added to the elegantly woven cam border eliminates the unsightly hour-glassing that normally affects terry products. Plus, square-cornered wash towels last longer than traditional washcloths by eliminating the “whiskering”. All these features translate to a more durable, longer-lasting product. A longer service life means lower cost per use and lower replacement costs.

Absorbent bath towels with luxurious softness & superior strength
Ring-spun, combed cotton provides up to 35% more strength
Room Ready for You® Laundered with Tide® – Clean, fresh and ready to use right out of the box
Dimensionally stabilized cam borders eliminate unsightly hour-glassing
86% Cotton/14% Polyester
Available in bath towel, hand towel, and wash towel

Absorbent Bath Towels
Dimensionally Stabilized Cam Border
Room Ready for You® Laundered with Tide®
EZ ID® Terry Color-Coding System
Square-Cornered Wash Towels
86% Ring-Spun, Combed Cotton/14% Polyester
Available in Bath Towel, Hand Towel, and Wash Towel